Transforming with Optimization

Businesses continue digital transformations at warp speed. Companies that are getting ahead are leaning into optimization and reshaping their digital landscapes, and increasing performance. Optimization programs help create and sustain business growth and maturity. Learn the musts for a sustainable, profitable optimization program. Identify high-value channels and tests that align with the company’s goals for shared success. Explore proven methods for uncovering the stories in data and effectively communicate it to all teams.

After this session, you’ll be able to:

  • Create a vision for an optimization program
  • Identify high-value testing opportunities
  • Effectively communicate to share learnings and improvements